Brand Design for The River Coffee Company

Project: Branding, Coffee Bag, Labels, and Merchandise Design

Client: The River Coffee Company

Art Direction, Brand Development, Design 

The River Coffee Company is a slow-bar, specialty-craft coffee shop that begin roasting and selling their own coffee beans. As a shop that provides their customers with premium crafted coffee beverages, they were in need of packaging for their specialty coffee beans.

The business already had an existing logo and a strong social media presence, but needed coffee bags, labels, and branded merchandise to further promote their signature brand in a trendy, modern, and classy way.

Initial project work included a black and white 12 oz. coffee bag design with separate label stickers and a regional coffees color palette. Additional labels for 4 oz. sample bags, 5 lb. wholesale bags, and 8 oz. special roast containers have been developed along with designs for clothing.

8 oz. Special Roast Containers and Labels

12 oz. Bag and Labels (front and back)